INDUSTRY:
DESIGN
Branding
cosmetics.
My personal take on a rebrand and visual refresh of Your KAYA’s best-selling product.
I transformed the original minimalist design into a more sensual and inviting visual concept for their peptide oil - one that sparks curiosity and encourages purchase through emotion and softness.
apiary.
Rebranding - Family Honey Brand
The goal of this rebranding project was to emphasize the warmth and authenticity of a small, family-owned honey business. The new visual identity draws inspiration from the brand’s deep connection to nature and traditional craftsmanship, while bringing a sense of modern simplicity and trustworthiness.
The redesigned labels feature a clean layout, soft color palette, and natural textures reminiscent of honeycomb and beeswax. This subtle yet distinctive change helped convey the product’s genuine origin and artisanal quality, strengthening the emotional bond between the brand and its customers.
The new design not only modernized the brand’s image but also enhanced shelf appeal - making the products instantly recognizable and evoking a feeling of comfort, honesty, and tradition.
This project focused on building a cohesive and powerful brand identity for a personal training company dedicated to promoting strength, balance, and sustainable fitness habits. From the initial concept to the final visual and verbal expression, the goal was to create a brand that embodies motivation, trust, and personal transformation.
testimonial.
Great collaboration — all objectives and expectations were fully met.
Łukasz Kurhan
GymRatz Founder
